About Ombracol
We were built for the dealerships
tired of losing leads to silence.
Ombracol is an automotive-only BDC. Every agent, script, and dashboard is calibrated for one industry — yours.
Why we exist
The average dealership misses 28% of inbound calls.
That number doesn't come from a marketing study — it comes from the call logs of the dealerships we onboarded last quarter. Lunch breaks. Service rushes. Saturday afternoons. The phone rings and nobody's there.
Generic call centers don't fix this. They route. They script. They escalate. By the time anyone calls back, your lead is already test-driving across the street.
We built Ombracol to do the opposite: live coverage, automotive-trained agents, and KPIs that surface the calls you would have lost — before you lose them.
How we operate
Three operating principles.
No exceptions.
Specialization
We only work with automotive. Sales, F&I, service, parts. No insurance lines, no SaaS demos. The depth shows up in every call.
Accountability
Every call is recorded, every conversion is tracked, every week you get a report. If a metric slips, you see it before we do.
Consistency
Same trained agents on your account week after week. No churn surprises, no quality drift, no relearning your playbook.
Where we operate
Nearshore from Pereira, Colombia.
Our operations center sits in Colombia's Eje Cafetero — a region with one of Latin America's strongest bilingual workforces and a timezone aligned to US business hours. The Colombia footprint lets us deliver native-quality English and Spanish coverage at margins US-based call centers can't match. But that's the engine, not the pitch. The pitch is what we deliver to your dealership.
Stop losing leads
Your competitors are answering the calls
your team is missing.
See what 100% pickup, sub-60-second response times, and weekly QA reporting look like for your store. We'll show you the gap in a 20-minute call.